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Our B2B FMCG eCommerce Platform, E-assistant, empowers FMCG companies to digitalize their Route to Market and connect with B2B buyers through a user-friendly solution. Manufacturers can expand their market reach, cut operational costs, and gain valuable insights.
Additionally, E-assistant enhances the customer experience, ensuring an omnichannel presence and offering personalized services and 24/7 availability for retailers and distributors.
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Nowadays, CPG businesses must have a versatile platform that will allow them to address and manage the complexity of customer relationships effectively. Our FMCG B2B eCommerce solution adeptly navigates the following essential business model challenges:
High trade team expenses, recruitment, training, and retention challenges in the FMCG industry.
Difficulty covering remote, seasonal, or small retail points.
Reliance on field visit schedules, demand fluctuations and inefficient manual order processing.
No direct communication with different sales points, risking brand distortion and reliance on field team visits to spread the brand message.
Limited access to crucial customer and market data in real-time.
Difficulty managing inventory and predicting demand accurately.
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When considering SoftServe Business Systems’ E-assistant, it’s essential to see it as a vital component within our AI-Driven Ecosystem. This integrated approach enhances effectiveness, accuracy, and the utilization of insights by facilitating smooth data exchange among various solutions. Here, we present a few use cases to demonstrate the tangible advantages of this deep integration for FMCG businesses:

Overall, cooperation with SoftServe Business Systems is open, creative, and agile, which allows us to overcome challenges on the go in the most efficient way. Our processes are very complex and often complicated, but in the end, we always find a common language.
We appreciate SSBS’s patience in these discussions and the final tuning of the processes based on our needs.
Access to necessary information immediately no matter when and where
Coverage of Hard-to-Reach or Seasonal Points
Connecting other suppliers increases value for the customer and reduces costs
Connecting all sales points to a single account with two-tier user access
Accumulating points with monetization options
Special product offers, prices, and promotions for the customer
A B2B FMCG eCommerce platform streamlines order management, allowing your B2B buyers to place orders directly through a user-friendly portal. It provides real-time visibility into inventory, pricing, and promotions, reducing the reliance on manual processes and improving the efficiency of B2B sales. The platform also offers personalized catalogs and automated order processing, which speeds up the sales cycle and enhances overall market reach.
Yes, our B2B FMCG eCommerce platform is designed to seamlessly integrate with existing CRM, ERP, and TPM systems. This integration ensures a unified flow of data, allowing for better real-time insights into order management, inventory, and customer interactions. By connecting with your existing infrastructure, the platform enhances operational efficiency and improves business decision-making.
Our B2B FMCG eCommerce platform is designed with a focus on usability for both B2B buyers and internal teams. It offers an intuitive interface, easy navigation, and personalized features like order history, favorites, and quick reordering. The platform’s user-friendly architecture ensures that your team can manage orders, track inventory, and access real-time data effortlessly, while B2B buyers enjoy a smooth, efficient shopping experience.
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