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SSBS’s cutting-edge Image Recognition solution empowers CPG businesses by automating store-audit and data-collection. It eliminates manual data entry, facilitates cost optimization, and enables rapid data-driven decision-making to fuel business expansion.
AI Shelf Recognition drives improvements across the entire spectrum of CPG operations. From real-time field team recommendations for excellent retail execution to contract compliance, flawless promo execution and flexible pricing strategies.
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To successfully tackle the complex business landscape of retail and CPG, businesses must overcome several crucial challenges, which our AI Shelf Recognition is designed to do. The key obstacles it overcomes are:
Manually gathered data is inconsistent, inaccurate and as a result unreliable
Lost sales due to variable customer experiences at the point of sale
Reaction to market and competitor changes can be slow to be recognised and shared, which can lead to inefficient strategies and tactics being used to too long
The field team spends a lot of time completing routine in-store tasks instead of building strong relationships and focusing on selling
Ensuring adherence to contractual terms and ensuring compliance control over range presentation on the shelf
To enable a best-in-class audit experience, our Image Recognition technology is built using the latest innovations in technology including Artificial intelligence (AI), Computing Vision and Neural Networks. While it may seem like a futuristic solution it is in fact a very sophisticated, interconnected, and highly advanced system operating behind the scenes, collating all the data being gathered to provide a simple to use and interpret business tool.
Up to 60% of pictures taken by field staff are not suitable for recognition. That means an enormous waste of resources and costs (especially if you are paying per image). Artificial Intelligence and Machine Learning help to pre-analyze photos and ensure accurate recognition. AI algorithms then swiftly process data, offering real-time reports and actionable Recommended Steps for more efficient audits.
coming soon
Augmented Reality (AR) is an interactive experience that combines the real world and computer-generated content. In combination with our AI Shelf Recognition solution, it helps to maximize the efficiency of the sales team.
AR-powered AI Shelf Recognition will decrease the audit time even further, while keeping the same level of data accuracy as you would currently receive with SSBS’s Image Recognition.
The release is planned for 2024, but you can now book an early adopter seat.
When evaluating AI Shelf Recognition by SoftServe Business Systems, don’t consider it in isolation, but rather as a vital component within an AI-Driven EcoSystem. The data an organization collects using the solution could be easily transferred to various linked solutions to get invaluable, real-time business insights. Let’s review a couple of use-cases to get an idea on the advantages of a fully integrated AI-Driven EcoSystem:
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Consistent recognition accuracy of 95%
Ability to customize the functionality to the specifics of the industry or a business
Recognition results are available during the visit
Flexible neural network training for project requirements
Instant KPI calculation on a mobile device
Quick project launch (1.5+ months)
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