AB InBev: how data transform business

When Jan 27, 2023 | Empieza en 15:00 UTC+00:00

Where Zoom Platform

Language English

According to Gartner Top Trends in Data & Analytics 2022, “By 2026, enterprises that have adopted AI engineering practices to build and manage adaptive AI systems will outperform their peers in the number of operationalized AI models by at least 25%.“

All businesses are aware that Data Science, Machine Learning, Artificial Intelligence are the current buzzwords in the consumer goods industry, but as we’ve found with other tech, they’re here to stay. However, it is true to say that most initiatives in these areas fail to make the impact expected, but when used properly it can lead to exponential sales growth!

Would you ever believe that complete and accurate data can improve the effectiveness of retail activities by more than 200% in a project implemented by the Worlds leading brewery? Hear for yourselves how AB InBev created truly impactful insights and innovations using data and analytics in in-field execution, B2B e-commerce and supply chain, and how they joined all activities to provide amazing insights.

Join our webinar to discover important best practice insights from our client and one of the Worlds most innovative Consumer Goods Companies – AB InBev.

Webinar agenda:

1. Ecosystem for data-driven Retail Execution. Trevor Lane, Business Development Director, SoftServe Business Systems

2. AB InBev: 3 cases how data improved operations in retail execution, b2b e-commerce and supply chain. James Gillespie, Data & Architecture Director, AB InBev

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