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Miss Historical Data? ML can help

Miss Historical Data? ML can help

November 13, 2022

Promo campaigns can reach the maximum level of effectiveness only when you approach their planning with a deliberate strategy and, what’s important in modern trade, state-of-the-art technology....

5 Strategic FMCG Insights

5 Strategic FMCG Insights

October 26, 2022

The FMCG industry is going through turbulent changes, such as inflation and altered post-COVID consumer behavior....

AI-Driven Price Decisions in Inflation Time

AI-Driven Price Decisions in Inflation Time

October 13, 2022

The European economy has been shaken by inflation. As a result, CPG businesses...

POI 2022 EPx Panorama: SSBS PromoTool Received 4 “Best-in-Class” Distinctions!

POI 2022 EPx Panorama: SSBS PromoTool Received 4 “Best...

September 27, 2022

The Promotion Optimization Institute released the POI 2022 Enterprise Planning Vendor Panorama, where POI focused on EPx capabilities...

IR Secures On-Trade ROI

IR Secures On-Trade ROI

September 26, 2022

Up to 60% of beer in European markets is sold through the on-trade, and brewers invest millions in this channel to provide on-bar brand presence and product availability....

New Smart Helper: IR, Perfect Store & Real-Time Guide

New Smart Helper: IR, Perfect Store & Real-Time Guide

September 5, 2022

Modern field sales tools facilitate in store tasks faster and more accurately than ever before....

4 Reasons to Implement IR

4 Reasons to Implement IR

July 22, 2022

Image recognition (IR) is one of the key technologies that reached the plateau of productivity for Consumer Goods Manufacturers and delivered rapid results for the business....

New PromoTool: ML/AI, Cannibalization, Predictions

New PromoTool: ML/AI, Cannibalization, Predictions

July 15, 2022

State-of-the-art promo execution means a direct impact on ROI growth both short-term and long-term....

AI Driven Data Platfrom

AI Driven Data Platfrom

July 6, 2022

Digital transformation is a necessary disruption for modern businesses....

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