When Jul 21, 2021 | start at 10:00 UTC+00:00
Where Zoom Platform
Before any company embarks on their sales digitalization journey it is normal to seek out case studies of other companies experiences to help understand their experiences. This allows their key learnings to act as a guide and benchmark for your own expectations and objectives.
With this in mind, on July 8, 2021, a webinar called “ROI of FMCG Sales Digitalization” was held. At this event Konstantin Shikin, Business Development Director of SoftServe Business Systems, talked about best practice for digital transformation, and shared some of his customers post implementation experiences.
To provide some context, SSBS has a suite of 9 sales enhancing products that can integrate with each other and exchange data in a single eco-system:
DMS – Distribution Management; SFA – Field Team Management; TPM – Promo actions optimization; IBP – Integrated Business Planning; B2B TeleSales – telephone sales; B2B e-Commerce; Gamification; AI Shelf Recognition; BI – Business Intelligence.
The outcomes of the business cases presented by leading companies who implemented some or all of the eco-system of products is impressive. Some highlights were shared by these well-known FMCG companies and can be viewed below:
Please follow the link to view the full recording of Konstantin Shikin’s presentation (in Russian): https://youtu.be/gQtHbkD0l3k.